Over 200% increase in conversions for Goff Petroleum
- Web development
- CODAS integration
- UX & UI
- Bespoke development
Meet our partner
Goff Petroleum is a family-owned and managed heating oil distributor. They serve homes and businesses across East Anglia and the South East.
Goff Petroleum's challenge
Goff Petroleum struggled to track customer interactions via their website. Customers would get a quote online in the evening but call up the following day and speak to a member of the Goff team and be given a completely different price.
Delivering a unified customer experience
To solve the issue of differing quote prices and time delays, we directly integrated their new website with CODAS. This ensures accurate pricing to the minute as well as quicker order processing, leading to substantial improvements in customer experience as well as in their own contact centre.
I've worked with Evo for many years and have always found them to be extremely helpful. They provide me with confidence and have delivered amazing results!
Ben Handford, Goff Petroleum
Settling invoices online
In addition to this, existing customers are now able to settle their outstanding invoices online. The website is now directly linked to their back-office system, so as soon as a payment has been made, the customers’ account is updated.
Year-on-year the conversions for Goff have increased by a fantastic 209%
Goff’s visibility has improved greatly, by 508% and both the average cost per conversion and cost per acquisition are lower.
View more of our partner projects
Explore a few more of the many partnerships we have with ambitious brands.